White logo on green background should be used in situations where it is placed on a full green background.
Logo mark should only be used in situations where it makes sense to add a secondary embellishment after the full logo mark has already been used, like the footer of a document.
Never resize the logo disproportianlly to fill space.
A space equal to half the size of the square logo mark should be left around all sides of the logo.
If in doubt, place the logo on a white background and insert an image below.
No pizza, no avocado and definitely no guacamole.
If in doubt, use the monochrome logo or green on white version. Do not try to blend into unique color scenarios.